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Overview

Daxue consulting is a market research and management consulting firm focusing on the Chinese market. We are leveraging a multiple-methodology approach in order to support clients’ needs, auctioning traditional methodologies as well as technology-driven tools. With offices in Beijing and Shanghai (as well as a commercial representation in Hong-Kong, South Korea and France), daxue consulting’s team is composed of local and overseas-educated Chinese as well as China-educated foreign project managers. Our commitment to understanding clients’ challenges and base all our recommendations on data and insights have convinced more than 400+ clients to work with us and come back to us for new research projects. With a team of 30+ full-time project managers and connections all over the country, daxue consulting is able to cover China entirely in terms of data collection and research. Daxue consulting is often solicited in order to work on market sizing, market opportunity assessment, acquisition and target identification, and consumer research. We have worked with major international companies as well as for SMEs.