With years of experience in marketing and online advertising and having conducted thousands of marketing campaigns, we discovered that cold outreach is the most effective approach for lead generation in the B2B sector. ž This method reduces advertising costs significantly and yields faster results compared to other approaches. ž We have extensively delved into this topic and developed our contact scrappers, email warm-up techniques, and decision-maker search methods. As a result, we have established an\xa0Expogy agency\xa0that exclusively focuses on finding B2B clients for our partners to provide them with the best service and results./n