IMP was founded in 2014 and has been evolving continuously to fulfil the needs of our clients. Starting as the first Inbound Marketing agency in Vietnam, we then expanded our business to provide a full scope of branding and communications services to international startups and global brands. After more than 8 years, we are now an agency partner of Facebook, Google, and Klaviyo and we have worked with more than 100 clients worldwide to increase their revenue, profit, and brand awareness in markets such as the USA, Canada, France, the UK, and Vietnam./nWe focus our attention and resources on helping clients find the answer to their most critical business question: "How to increase profit sustainably?". And by combining our Marketing expertise with Business acumen and the ability to utilize technology effectively, we have found some replicable best practices for E-commerce and B2B businesses. Now our mission is to help businesses increase their profit sustainably by:/n- Setting them free from the paid media addiction/n- Increasing their customer lifetime value/n- Making better use of their existing database and traffic/n- Letting them make data-driven decisions