We are a creative agency based in Denmark. We do branding, marketing & identity design for danish brands and companies.\xa0 We will have to change the way we think and execute B2B marketing. An uncannily large part of B2B and SaaS companies stick to ineffective marketing strategies, even though consumption and decision-making behavior has changed. We have no intention of buying a product or service because we download a piece of content, get a call from a salesperson, or see an ad inviting us to book a meeting or a demo./n
