Rupert is a small-sized, full-service creative agency based in Seattle. We specialize in unifying our clients’ brand and advertising across multiple channels by combining design and identity expertise with marketing and messaging strategy for a holistic, omnichannel approach./nWE MAKE WORK THAT WORKS./nWe take great pride in having an eclectic mix of people, personalities and backgrounds, united in our passion for seeing tangible results from our efforts. On every project we work with our clients to define success and then we look at the brief and ask, “Is this going to work? Is this how people really behave?”/nIt’s not rocket science. Just common sense, a little bit of creative thinkery and the stark acknowledgement that nobody gives a hoot about your ads. At least not yet./nAll of our work centers around these three principles:/nListen up – A lot of ads are tone deaf. They say what they want to say and not what the audience needs to hear. We try to listen and understand our audience before we talk to them./nStand out – They can’t hear you if they don’t notice you. Our media strategies and creative work together to get meaningful impressions. Sometimes that means being a bit different./nBe heard – Our campaigns are mechanically sound. We aim for clear executions that work with the media to deliver the message crisply. No tiny type on bus ads. Make the logo bigger./nBut principles don’t make ads. People do./n It so happens that our people are kind, smart, talented and a pleasure to be around. We all care about the work we do and about each other. And you know what? Our happiest clients tend to be a lot like us in that regard./n
